The DataStax Accelerate Website (“Website”) is owned and operated by DataStax, Inc. and its subsidiaries (together also “DataStax,” “We,” or “Us”). We, at DataStax, respect your privacy and work hard to protect the information you provide us online, which may include Personal Data. This Privacy Statement describes how we collect and use the information you choose to provide when you access our DataStax Accelerate Website ( https://www.datastax.com/accelerate) and the choices available to you regarding our use of your information.
We may collect information from you through your use of the Website (for example when you register to attend DataStax Accelerate or contact a DataStax representative) and you may be required to share personal information with us, such as your name, email address, company name, job title, telephone number, browser and device information (including IP address), information collected through cookies and other similar technologies and/or other personal information (“Personal Data”) that can be used to directly or indirectly identify you in order to use certain features of the Website. We assume you will be registering yourself. We collect personally identifiable information that pertains to DataStax Accelerate registrants. Additionally, you may be required to submit payment information. Credit card information will be collected and processed by a third party service provider.
If you cannot attend DataStax Accelerate, you may still sign up to receive newsletters from us. We will request that you share your name and email address to receive newsletter updates.
It is your choice whether or not to provide information, however if you choose not to provide requested information you may not be able to use certain features of the Website or be provided with certain products or services.
Like most websites, the Website uses cookies and other automated information collection means: our servers may automatically collect usage information that could include your IP address, cookie information, browser information, the page you request and other website usage patterns. For more information about the cookies and similar technologies we use, and how you can control them, please refer to the section entitled “Tracking Technologies”.
We will use your personal information to ensure that your registration is properly processed, and to provide you with information about DataStax’ services and products, as set forth below. We may also contact you with information relevant to DataStax Accelerate.
We may use your information (including, where applicable, Personal Data) to support and develop your relationship with DataStax and your use and understanding of our products and services, and to promote our business, products and services. The ways and contexts in which we use information about you include:
Our third party service providers are authorized to use your personal information only as necessary to provide services to us.
When you visit the Website, we and our third party service providers (which may include third-party analytics service providers and third-party advertisers) use cookies, tracking pixels, server logs and other similar technologies to collect and store your information and preferences, to track your activity on the Website, and to enhance the functionality of our Website.
The data collected may include usage statistics, Website traffic and performance data, and other information such as your IP address, the type of internet browser or device you use, any website you have come to the Website from and your operating system. The information collected may include your Personal Data.
We use the following technologies on the Website:
Most web browsers automatically accept cookies but if you do not want to allow cookies on your computer, most browsers have a feature that allows you either to automatically decline cookies, or to decline or accept particular cookies from a particular web site.
You can learn more about cookies here (which includes additional useful information on cookies and how to block cookies using different types of browsers).
You can prevent the storage of data relating to your use of the Website and created via the cookie (including your IP address) by Google Analytics by downloading and installing the browser plug-in available here .
For more information about behavioral advertising cookies and about how to turn these features off please refer to the information available here or here .
If you choose to reject cookies from the Website, the content we provide may be of less relevance to you, and you may be unable to use certain Website services, features, and functionality that require registration, customization, or data tracking.
Our use of advertising partners
We sometimes work with advertising networks that gather information about the content on the Website that you visit, and on information on other websites and services that you may visit.
This may result in you seeing advertisements on the Website or our advertisements when you visit other websites and services of third parties.
For information about how to turn these features off see here.
Our use of social media platforms
We use social media platforms to advertise to you online and to monitor the success of our advertising (for example, by receiving information when you click on our ads on Facebook, LinkedIn and others):
Any personal information you choose to provide us will be used in accordance with this Privacy Statement and applicable laws and regulations. We do share information as necessary to provide services to you and support our business operations (for example, advertising and PR service providers, event-related services, delivery and fulfilment services, and other web-related services such as web-hosting and web-monitoring services) who have agreed to keep the information confidential and use it only to provide the applicable service(s). In some cases, we work with companies that help us to communicate with you. Please be aware that we may disclose your personal information in the following instances, as allowed by law:
DataStax cares about protecting your personal information from improper access and/or use. DataStax maintains physical, electronic and procedural safeguards designed to protect your information, such as secure software (SSL), firewalls and passwords. Only authorized personnel amongst our employees and third party service providers have access to your information and only on a ‘need to know’ basis. We internally audit our security and privacy practices and procedures examining confidentiality standards and information access in order to protect your information. DataStax follows generally accepted standards to protect the information submitted to us. However, no method of transmission over the internet or electronic storage is 100% secure. As a result, we cannot guarantee absolute security and you transmit your information to us at your own risk.
We may send an email to you at the email address you have provided to us in the event of a security breach. Depending on where you live and the circumstances of the breach, you may have a legal right to receive notice of a security breach in writing.
When you access the Website from outside the United States, including the European Union (EU), you consent to have your information processed outside the country where you are located.
If your personal information changes you can correct or update it by contacting DataStax at privacy@datastax.com. If you no longer desire to receive marketing communications (which includes information about new product/service notices, email newsletters or other future communications from us) please follow the opt-out instructions included in our confirmation email and in each communication. Opting out will not be applicable to information provided to us, as a result of You signing up to use the Website, where we have a legitimate interest, legal compliance requirement that requires us to not do so, and otherwise necessary and legally permissible purpose(s). You may therefore continue to receive administrative and transactional notices related to DataStax Accelerate and the Website.
DataStax will retain your personal information as long as reasonably necessary to fulfill the commercial purposes established by this Privacy Statement. We may also retain aggregated information beyond this time for research purposes and to help us develop and improve our services (you cannot be identified from aggregate information retained or used for these purposes). In addition, DataStax will retain the information as necessary to comply with the law, resolve disputes, enforce agreements, and for other legally permissible purposes. We may also retain a record of any stated objection by you to receiving DataStax updates for the purpose of ensuring we can continue to respect your wishes and not contact you further.
We may use video and photography to capture DataStax Accelerate events. This may include video or photographs of attendees. By attending DataStax Accelerate, you consent to our use of your likeness and image within DataStax marketing or other materials produced, used or contracted by DataStax. In order to protect your privacy, any images will not include your full name or other personally identifiable information. If you do not wish to be included in DataStax marketing or other materials, please contact the event organizers or privacy@datastax.com.
We may update this Privacy Statement to reflect changes to our privacy practices. When we do change the policy, we will also revise the “effective” date at the top of this page. If we make material changes we will notify you via email or by means of a notice on the Website before the changes become effective. We encourage you to periodically review our Privacy Statement. Any such material changes will only apply to Personal Data collected after the revised privacy policy took effect. Your continued use of this Website following such changes constitutes your acceptance of the revised policy.
You can contact DataStax’ Privacy Department at: 3975 Freedom Circle Santa Clara, CA 95054 USA privacy@datastax.com
Please be aware that other websites, including the websites of third parties that you connect with through the Website, may collect your information (including Personal Data). This policy does not cover the information practices of those third-party websites. Further, the Website may employ third party technologies that require you to accept such third party’s terms. This policy does not cover the information practices of those third-party technologies.
At this time, we do not respond to ‘Do Not Track’ browser settings or signals. In addition, we may use other technology that is standard to the internet, such as pixel tags, web beacons, and other similar technologies, to track visitors to our site. Those tools may be used by us and by third parties to collect information about you and your internet activity, even if you have turned on the Do Not Track signal.
Under California Civil Code Section 1789.3, California website users are entitled to the following specific consumer rights notice: The Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs may be contacted in writing at 400 R Street, Suite 1080, Sacramento, California 95814, or by telephone at (916) 445-1254 or (800) 952-5210.
Under the California Consumer Privacy Act, or CCPA (“Assembly Bill No.375” enacted by the legislature in California) as a California resident you have certain rights regarding your Personal Data as defined in this policy and Personal Information as defined under the CCPA.
We may have collected the following categories of Personal Information about California residents in the preceding 12 months.
Type of Information |
Examples |
Sources of Personal Information |
Purpose for Collection |
Who Information is Shared With |
Identifiers such as real name, postal address, Internet Protocol (“IP”) address, etc. |
Real name, postal address, online identifier IP address, job title, company, etc. (See Section 2 for more details) |
You the customer/consumer, information from tracking or analytics tools such as cookies, third party providers (See Section 2 for more details) |
To provide you materials or products, to follow up, to operate our website and our business, for other marketing purposes (See Section 3 for more details) |
You the customer/consumer. Our third-party service providers for certain business purposes, such as payment processing, web analytics, IT services, event services, etc. Our affiliates for business purposes. When required by law with various government agencies. To a third party in the event of a sale, transfer, merger, etc. With other parties if directed by you. (See Section 6 for more details) |
Categories of Information described in subdivision (e) of Section 1798.80 of the California Civil Code |
Credit card or debit card numbers, name, signature, etc. (See Section 2 for more details) |
You the customer/consumer, information from tracking or analytics tools such as cookies, third party providers (See Section 2 for more details) |
To provide you materials or products, to follow up, to operate our website and our business, for other marketing purposes (See Section 3 for more details) |
You the customer/consumer. Our third-party service providers for certain business purposes, such as payment processing, web analytics, IT services, event services,etc. Our affiliates for business purposes. When required by law with various government agencies. To a third party in the event of a sale, transfer, merger, etc. With other parties if directed by you. (See Section 6 for more details) |
Commercial Information |
Products or services purchased, obtained, or considered (See Section 2 for more details) |
You the customer/consumer, information from tracking or analytics tools such as cookies, third party providers (See Section 2 for more details) |
To provide you materials or products, to follow up, to operate our website and our business, for other marketing purposes (See Section 3 for more details) |
You the customer/consumer. Our third-party service providers for certain business purposes, such as payment processing, web analytics, IT services, event services, etc. Our affiliates for business purposes. When required by law with various government agencies. To a third party in the event of a sale, transfer, merger, etc. With other parties if directed by you. (See Section 6 for more details) |
Internet or other electronic network activity |
Browsing history, search history , interaction with a Website, advertisements (See Section 2 for more details) |
You the customer/consumer, information from tracking or analytics tools such as cookies, third party providers (See Section 2 for more details) |
To provide you materials or products, to follow up, to operate our website and our business, for other marketing purposes (See Section 3 for more details) |
You the customer/consumer. Our third-party service providers for certain business purposes, such as payment processing, web analytics, IT services, event services, etc. Our affiliates for business purposes. When required by law with various government agencies. To a third party in the event of a sale, transfer, merger, etc. With other parties if directed by you. (See Section 6 for more details) |
Geolocation Data |
Physical location of device, etc. (See Section 2 for more details) |
You the customer/consumer, information from tracking or analytics tools such as cookies, third party providers (See Section 2 for more details) |
To provide you materials or products, to follow up, to operate our website and our business, for other marketing purposes (See Section 3 for more details) |
You the customer/consumer. Our third-party service providers for certain business purposes, such as payment processing, web analytics, IT services, event services, etc. Our affiliates for business purposes. When required by law with various government agencies. To a third party in the event of a sale, transfer, merger, etc. With other parties if directed by you. (See Section 6 for more details) |
Professional or Employment-related information |
Company name, title, etc. (See Section 2 for more details) |
You the customer/consumer, information from tracking or analytics tools such as cookies, third party providers (See Section 2 for more details) |
To provide you materials or products, to follow up, to operate our website and our business, for other marketing purposes (See Section 3 for more details) |
You the customer/consumer. Our third-party service providers for certain business purposes, such as payment processing, web analytics, IT services, event services, etc. Our affiliates for business purposes. When required by law with various government agencies. To a third party in the event of a sale, transfer, merger, etc. With other parties if directed by you. (See Section 6 for more details) |
Subject to certain limitations, the CCPA grants California residents the following:
You have the right to request deletion of any Personal Information that we have or otherwise process.
You have the right to request disclosure of the Personal Information we have collected about you (including why it was collected and with whom it was shared).
You have the right to request disclosure regarding any sale of your Personal Information, and the right to opt-out of any such sale.
You have the right to not face discrimination for exercising a right or rights granted to You under the CCPA.
You may exercise your right to disclosure or right to request deletion by clicking here. You may be required to verify your identity. Additionally, you may designate an authorized agent to make a request for the right to disclosure or right to request deletion, but such authorized agent must submit proof they are authorized to act on your behalf or have power of attorney
You may also exercise your right to disclosure or right to request deletion by emailing privacy@datastax.com.
DataStax does not sell Your Personal Information for monetary consideration.
However, some of the targeting cookies that DataStax utilizes may be considered a “sale” as defined under the CCPA. If that is the case, DataStax only “sells” Personal Information as it is related to these targeting cookies used to provide You with relevant ads and information when you are browsing other sites. For more information on cookies, please see Section 4 related to DataStax’s use of cookies. You have the right to opt-out of any sale of information and other cookies at any time by changing your settings for cookie placement on the site. To opt-out of the targeting cookies, follow the instructions provided in Section 4.
Notices for European Economic Area (EEA) users Under EU data protection laws (including General Data Protection Regulation 2016/679 (“GDPR”)) you have the right under certain circumstances to receive a copy of your Personal Data held by us, request the correction, rectification of your Personal Data, erasure of your Personal Data, restriction of processing of your Personal Data, request for data portability of your Personal Information, and request that we cease processing of your Personal Data. You can exercise these rights by contacting us at privacy@datastax.com. We may need to request specific information from you to confirm your identity and ensure you have the right to access this information, to ensure that your Personal Data is not disclosed to any individual who does not have the right to receive it. We may also contact you to ask you for further information in relation to your request in order to speed up our response time. We will respond to your request within 30 days. When we delete information it will be deleted from the active database but may remain in our archives. If a request or concern is not satisfactorily resolved by us, you may approach your local data protection supervisory authority. The Information Commissioner (ICO) is the supervisory authority in the UK and can provide further information about your rights and our obligations in relation to your Personal Data, as well as deal with any complaints that you may have about our processing of your information. See here for more information.
Lawful basis for processing Personal Data that we collect about you EU data protection laws contain a number of lawful bases under which processing of Personal Data is permitted. For our EEA users we have been careful to ensure we have a lawful basis for processing all Personal Data that we have. Our lawful bases include:
Transfers of Personal Data If you are located in the EEA for the purposes of GDPR and any corresponding or equivalent national implementing law or regulations, DataStax, Inc. is the data controller with respect to any Personal Data collected by it, and that information may then be transferred to DataStax, Inc’s subsidiaries in the EEA (including DataStax UK Limited) which may also act as a data controller in relation to that information in order to perform the activities described in this policy. The address of and contact details for these entities is available on the Website here. Any information (including Personal Data) which we collect is stored on secure servers in the US operated by DataStax or its service providers. Personal Data may be transferred by us to our other offices and/or to third parties mentioned in the circumstances described above (see the section entitled “How we may share your information”), which may be situated outside the EEA and may be processed by staff operating outside the EEA. Where we transfer your Personal Data we will take all reasonable steps to ensure that your privacy rights are protected which may include entering into European Commission-approved standard contractual clauses relevant to transfers of Personal Data outside the EEA.
Have questions? We’re here to help. Direct your questions (based on topic area) to one of the emails below and a representative will get back to you within 48 hours. We look forward to seeing you at DataStax Accelerate!
General inquiry or sponsorship opportunities: Accelerate@datastax.com
Registration questions: Acceleratereg@events.datastax.com