SANTA CLARA, Calif. – May 2, 2018 –&nbsp;<a href="https://www.datastax.com/">DataStax</a>,&nbsp;powering the Right-Now Enterprise with the always-on, distributed cloud database built on Apache Cassandra™, today announced the publishing and immediate availability of “<a href="https://www.datastax.com/resources/whitepapers/designing-a-distributed-cloud-database-for-dummies?utm_campaign=DSGNR_Q1_2019&amp;utm_medium=pr&amp;utm_source=wire&amp;utm_term=-&amp;utm_content=WP_Distributed_Cloud_Databases_Dummies"> Designing a Distributed Cloud Database For Dummies</a>”.

Authored by Patrick McFadin, VP of Developer Relations at DataStax, the book delves into how enterprises can exceed customer expectations via modern applications and modern data models that leverage distributed cloud database technology, and why traditional database technologies such as relational databases don’t cut it in today’s Right-Now Economy.

“The Right-Now Economy basically means what it says—your customers want their apps to function flawlessly and with 100% uptime and highly personalized, real-time interactions,” McFadin said. “That can only be achieved with a distributed, cloud database designed for hybrid cloud and this book explains, in very understandable and user-friendly terms, how that is done.”

The book discusses:

<ul>
	<li>Why you need distributed cloud databases</li>
	<li>The cloud database requirements for modern applications</li>
	<li>The importance of data autonomy</li>
	<li>Why traditional databases don’t work for modern applications</li>
	<li>Moving beyond traditional databases and the power of multi-model databases</li>
</ul>

“There’s what database management used to be, and then there’s what it has necessarily become to meet the needs of today’s extremely demanding customers,” McFadin said. “This is really a primer on how to get from where you are today with your current technology to where you should already be with your database management, using distributed, multi-model databases made to create engaging, always-on applications.”

Download the book&nbsp;<a href="https://www.datastax.com/resources/whitepapers/designing-a-distributed-cloud-database-for-dummies?utm_campaign=DSGNR_Q1_2019&amp;utm_medium=pr&amp;utm_source=wire&amp;utm_term=-&amp;utm_content=WP_Distributed_Cloud_Databases_Dummies">here</a>.

About DataStax

DataStax powers the Right-Now Enterprise with the always-on, distributed cloud database, built on Apache Cassandra™ and designed for hybrid cloud. The foundation for real-time applications at massive scale, DataStax Enterprise makes it possible for companies to exceed expectations through consumer and enterprise applications that provide responsive and meaningful engagement to each customer wherever they go. Our product also gives businesses full data autonomy, allowing them to retain control and strategic ownership of their most valuable asset in a hybrid cloud world. DataStax helps more than 400 of the world’s leading brands like Capital One, Cisco, Comcast, eBay, McDonald’s, Microsoft, Safeway, Sony, UBS, and Walmart transform their businesses through right-now applications focused on enterprise optimization and customer experience. For more information, visit <a href="http://www.datastax.com/">www.DataStax.com </a>and follow us on Twitter <a href="https://twitter.com/DataStax">@DataStax</a>.

DataStax is a registered trademark of DataStax, Inc. and its subsidiaries in the United States and/or other countries. Apache Cassandra is a trademark of the Apache Software Foundation or its subsidiaries in Canada, the United States, and/or other countries.

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