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Case Study

RevTrax Propels Their AI Offering with DataStax Enterprise

RevTrax provides an AI-based promotional and advertising offer management platform for consumer packaged goods companies and retail brands. The RevTrax platform makes it easier for companies to run smarter offers, track attribution, and drive a higher ROI from their digital marketing efforts. 

Using DSE, RevTrax has been able to significantly reduce downtime in order to meet their ultimate goal of zero downtime. Read this case study to learn the complete story.


“Our metric is how long we go without any downtime. We've been able to achieve that with Cassandra in ways that we could not have with MySQL.”

Greg Hansen
Co-founder and CTO