<p>Customer 360 is more than just &ldquo;knowing the customer&rdquo;&mdash;it&rsquo;s integrating key data sources to produce real-time insights that create loyalty and genuine bonding with your brand and enterprise. This eBook explains why C360 is in fact a sort of art that demands five key characteristics from the way you integrate and store your data.</p>

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<p>"DSE would give us virtually an unlimited ability to scale horizontally to keep up with future growth."</p>

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The Way of Customer 360