TechnologyMarch 6, 2024

DataStax Is Now an AWS Generative AI Partner, Paving the Way for Customer Success

Abhishek Reddy
Abhishek ReddyPartner leader, DataStax
Antony Prasad Thevaraj
Antony Prasad ThevarajPartner solution architect, AWS
DataStax Is Now an AWS Generative AI Partner, Paving the Way for Customer Success

DataStax’s partnership with Amazon Web Services has been a critical way to accelerate customers' ability to build generative AI applications at production scale. From seamless integrations to cost efficiency to security, AWS has helped to drive innovation and enhance DataStax capabilities. Today, we're excited to announce another step in our partnership. DataStax Astra DB, the vector database that provides all the vector and structured data required to build GenAI applications, has achieved the newly launched AWS Generative AI Competency. This new program from AWS validates the expertise of partners who can help organizations unlock the power of generative AI to create game-changing applications.

GenAI is changing the way organizations work by creating new content from scratch. This technology not only pushes the limits of what is possible, but it also paves the way for innovation and creativity. AWS Generative AI Competency Partners are at the forefront of this change, assisting their customers in achieving previously unimaginable levels of efficiency, innovation, and competitive advantage. 

The use of GenAI is becoming more important for companies that want to stay ahead in today's fast-paced, highly competitive industry. Not only can it help businesses foresee market trends, but it also allows them to connect with their audiences on a deeper level. GenAI transforms how businesses operate and thrive by automating tasks and enhancing productivity. It's enabling hyper-personalized customer experiences, accelerating design cycles, and even re-inventing existing business functions and processes.

A first for AWS

According to Canalys, AWS is the first to launch a Generative AI competency for partners. By validating the partner's business and technical expertise in this way, AWS customers will be able to invest with greater confidence in Generative AI solutions from these partners. This new competency will be a critical entry point into the Generative AI Partner opportunity, which Canalys estimates will grow to US$158 billion by 2028.

For DataStax and AWS customers, this means:

  • Validation of expertise - AWS Generative AI Partners undergo a meticulous technical validation, in which their history of customer success is scrutinized to ensure adherence to AWS best practices and shows a consistent history of fantastic customer experiences.
  • Customer confidence - AWS customers know they are partnering with an organization that’s recognized by AWS for its ability to demonstrate technical expertise and customer success. 

As a launch partner, DataStax stands at the forefront of this transformative technology. This achievement follows the recent Strategic Collaboration Agreement between DataStax and AWS, and showcases our deep commitment to helping our mutual customers with their generative AI application needs.

Restworld, a hybrid job board and recruitment agency for the hospitality industry, is a great example. The company turned to Astra DB on AWS to overcome the challenges encountered in synchronizing and enhancing data across diverse sources and categories. Restworld implemented a robust solution centered around vector technology. One key component was the adoption of storage-attached indexes, providing a seamless optimization mechanism.

"DataStax Astra DB has been a game-changer for Restworld,” said Restworld CTO Edoardo Conte. “It's not just about finding candidates; it's about understanding the semantic nuances of job positions and profiles. Astra DB’s vector search capabilities have been transformative, allowing us to delve into the intricacies of data interpretation and create a revolutionary recruitment approach. With generative AI applications and vector search, we're not just navigating data but shaping the future of hospitality recruitment."

Astra DB: A GenAI stack for the enterprise

Astra DB gives developers a one-stop Data API alongside RAGStack, an out-of-the-box retrieval-augmented generation (RAG) stack that combines vector data with the other most-common data types and all the integrations you need to deliver production-ready GenAI applications with high relevancy, low latency, and the price/performance to handle explosive growth.

Astra DB integrates seamlessly with the AWS ecosystem, including Amazon Bedrock, Amazon SageMaker, and AWS Glue, making it easy to build and deploy GenAI applications.

To explore the possibilities and build production-ready applications fast, get started for free on AWS Marketplace. Learn more about the partnership between DataStax and AWS here.

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