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The Architect’s Guide to Customer Experience

The new age of “customer experience” is upon us, and it means so much more than just quickly reacting to the customer’s needs – it’s about contextual, in-the-moment, real-time responsiveness that proactively engages the customer at every touchpoint. But it’s the architects who have to know how to build these experiences at the data layer. Read this eBook to learn what specifically is required within the categories of scalability, availability, data access, data governance, and operational analytics to create a world-class customer experience platform.
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